PostHog

Amplitude

Amplitude is a product analytics platform that helps teams understand user behavior, build cohorts, and connect analytics to experimentation. It is widely used by product-led companies for data-driven decisions.

Mixpanel

Mixpanel is a product analytics platform focused on event tracking, funnels, retention, and cohort analysis to help teams understand how users engage with their product. It is popular with product and growth teams.

Umami

Umami is a simple, easy-to-use analytics solution that helps you track website data without compromising user privacy. It's a self-hosted, open-source alternative to Google Analytics.

Plausible Analytics

Plausible is a simple, privacy-first web analytics tool that is cookie-free and GDPR-compliant, with a script far lighter than Google Analytics. It is open source and can be self-hosted.

Google Analytics

Google Analytics is the most widely used web analytics platform, tracking traffic, user behavior, and conversions. The current GA4 version uses an event-based model spanning web and app.

analytics

Analytics is a cloud‑based platform that helps marketing teams and business owners visualize, track, and optimize their digital campaigns. With real‑time dashboards and predictive models, users can quickly identify trends and allocate spend more efficiently. The solution integrates seamlessly with major ad networks and CRM systems, delivering a unified view of performance across channels. Its freemium model lets teams start for free and unlock advanced features as they grow.