M1 Finance

Wealthfront

Wealthfront is a financial technology company, now publicly traded, that offers automated investing accounts built from diversified index funds, along with a high-yield Cash Account and a self-directed Stock Investing Account. The Automated Investing Account applies automatic rebalancing and tax-loss harvesting on taxable accounts, and supports taxable, IRA, and 529 education savings account types. The Cash Account pays a variable APY on uninvested balances, includes a Visa debit card, and carries FDIC insurance up to $8 million through a network of partner banks. Wealthfront also offers home lending with mortgage rates it advertises as below the national average, and its Stock Investing Account allows commission-free fractional share trading starting at $1.

Betterment

Betterment is a registered investment adviser offering automated, goal-based investing in diversified ETF portfolios, alongside self-directed stock and ETF trading and cash management accounts. Its Digital plan builds and rebalances a portfolio automatically and applies tax-efficient strategies like tax-loss harvesting, while its Premium plan adds ongoing access to a team of licensed financial advisors for accounts with at least $100,000. Betterment also offers Cash Reserve, a high-yield cash account, and a checking account with no foreign transaction or ATM fees, both covered by expanded FDIC insurance through partner banks. The company also supports traditional, Roth, and SEP IRAs, Solo 401(k)s, and limited cryptocurrency exposure through ETFs, and is a member of FINRA and SIPC.

Robinhood

Robinhood is a mobile‑first brokerage platform that lets individuals buy and sell stocks, ETFs, options, and cryptocurrencies without paying commissions. The app provides instant access to market data, fractional share investing, and a streamlined user experience designed for both beginners and experienced traders. Beyond basic trading, Robinhood offers cash management, recurring investments, and a premium subscription for advanced research tools and margin borrowing. The service is regulated in the U.S. and integrates directly with users' bank accounts for seamless fund transfers.