Acuity Scheduling vs Bookafy
Side-by-side comparison of features, pricing, ratings, and alternatives.
Acuity Scheduling, now a Squarespace company, is an online appointment booking and business management platform used by service-based businesses to let clients self-book appointments, pay online, and receive automated reminders. It offers a branded booking page, calendar sync, intake forms, and class scheduling for industries such as beauty, wellness, fitness, education, and business services.
Bookafy is online appointment scheduling software that lets businesses embed a booking page or widget on their website for clients to book, reschedule, and pay for appointments in real time. It offers automated SMS reminders, two-way calendar sync, video conferencing integration, and CRM connections aimed at reducing no-shows and manual scheduling work.
- Deep calendar and payment processor integrations (Stripe, Square, PayPal, QuickBooks)
- HIPAA compliance available on higher-tier plans for healthcare businesses
- Mature product backed by Squarespace with a large existing user base
- Flexible for both solo practitioners and multi-location, multi-staff teams
- Free plan available with unlimited appointment types
- Deep CRM integration options (Salesforce, HubSpot, Zoho) on the Pro+ tier
- Reasonably priced per-user Pro plan compared to some competitors
- Embeddable widget makes it easy to add booking to any existing website
- Custom branding removal requires the top Premium tier
- Pricing rises quickly per calendar as a business scales staff
- Interface and settings can feel dense for first-time users setting up complex scheduling rules
- CRM and Zapier integrations are gated behind the higher Pro+ tier, not the base Pro plan
- The marketing site is protected by aggressive bot-detection, which can make it hard to reach directly for some users/tools
- Feature depth and UI polish are generally rated slightly behind larger competitors like Acuity in third-party reviews
More alternatives & similar tools
Alternatives to Acuity Scheduling
View all →Scheduling, billing, and client management software for class- and appointment-based businesses.

Business management software for tutoring agencies covering scheduling, billing, and payroll.
Alternatives to Bookafy
View all →Online appointment scheduling that lets clients book, pay, and reschedule 24/7.
The Verdict
AI-generated from listing dataBookafy is the budget‑friendly choice with a free tier and easy website embed, while Acuity offers deeper features, API access, and HIPAA compliance at a higher cost.
Key differences
- •Bookafy offers a free unlimited‑appointments tier; Acuity requires a paid subscription.
- •Acuity provides an API and native mobile apps; Bookafy does not.
- •Acuity includes HIPAA‑compliant plans and class/group scheduling; Bookafy lacks these.
- •Bookafy’s deep CRM integrations (Salesforce, HubSpot, Zoho) are only on higher tiers, whereas Acuity focuses on calendar/payment integrations.
- •Acuity supports custom intake forms and extensive payment processors; Bookafy limits payments to online processing without listing specific gateways.
Pricing & value
Bookafy has a freemium plan with unlimited appointment types; Acuity only offers paid subscriptions.
Ease of use / learning curve
Bookafy’s embeddable widget is simple to add; Acuity’s richer settings and mobile apps add complexity.
Features & depth
Acuity includes HIPAA compliance, class scheduling, intake forms, and native apps—features not listed for Bookafy.
Integrations & ecosystem
Acuity offers an API, more payment gateways (Stripe, Square, PayPal) and broader calendar sync; Bookafy lacks an API.
Collaboration
Bookafy provides deep CRM integrations (Salesforce, HubSpot, Zoho) useful for sales‑focused teams.
Scalability
Acuity’s mature product, multi‑location support, and enterprise‑grade compliance scale better for growing firms.
Security & privacy
Acuity offers a HIPAA‑compliant tier; Bookafy does not mention any comparable compliance.
Choose Acuity Scheduling if…
Businesses requiring HIPAA compliance, API access, class/group scheduling, or extensive payment integrations.
Choose Bookafy if…
Small/mid‑size service businesses that need a free, easy‑to‑embed scheduler with basic CRM sync.
Common questions
Is there a free version of either tool?
Bookafy provides a freemium plan with unlimited appointment types; Acuity only offers paid subscription tiers.
Can I integrate the scheduler with my own software via API?
Acuity has an API; Bookafy does not list an API in its specifications.
Which platform supports HIPAA‑compliant scheduling?
Acuity offers a HIPAA‑compliant plan tier; Bookafy does not mention HIPAA compliance.